Project: Spelskolan
Client: ATG
My Role: Digital Producer

Project Description

Challenge
ATG promise; Sweden's most committed betting experience and venue for horse racing. They needed something more inviting and exciting then atg.se had to offer.

Solution
Horse Racing - On your terms! An inviting and exciting "spelskola", a way to make horse racing more accessible to a wider audience. A visual parallax designed experience, easy to scroll through. But still a lot of depth if you swipe right, and learn the ropes.

Experience:
https://picha.se/atg/spelskolan-v/1.1.1/

Parallax Demo:
https://picha.se/atg/spelskolan-demo/parallax/race.html
https://picha.se/atg/spelskolan-demo/parallax-race/index.html

Section 01: Start - Desktop & Mobile Experience

Section 02: Färdiga Spel - Desktop & Mobile Experience

Section 03: Enloppsspel - Desktop & Mobile Experience

Section 04: Poolspel - Desktop & Mobile Experience

Section 05: Travsport - Desktop & Mobile Experience

Section 06: Galopp - Desktop & Mobile Experience

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