
Project: E-handelstestet
Client: Posten
My Role: Digital Producer
100 wattaren
”Here; The Swedish Post Office shows that they are serious about being the e-trader's best friend. By communicating with high relevance and respect, you get a large part of the discerning target group to engage for a long time in front of the computer with an interactive DR mailing . And in retrospect, the surprising point - that the recipient was in fact a co-creator of the mailing - comes into its own. The clever move convinced both the target audience and the 100-watt jury."
AWARDS & NOMINATIONS
100 Watt, 100 wattaren, Producer Advertising
Bronze, Guldnyckel, Övriga tjänster för konsumenter och företag
Case Film
100 Wattaren